SZEN Marketing is a specialized brand development and strategic planning company that provides essential strategic and creative solutions for leaders, top-tier owners/management, and agency partners to successfully navigate their companies and brands through critical transitions. Our exclusive accelerated planning regimen quickly determines the right course of action for emerging brands, companies facing changing market conditions, and those looking to expand market share domestically or internationally. Our experience allows clients to move quickly by building consensus internally, developing high performance teams, and establishing critical relationships that can lead change in competitive environments. With years of experience SZEN Marketing has become a trusted source and confidential partner in developing strong identities, and impact for brands in an extensive range of product and categories ranging from packaged goods and retailers to technology and non-profits. MISSION STATEMENT: To provide accelerated compelling strategic solutions for our clients in order to maximize opportunity and timing amidst changing market conditions. PHILOSOPHY: SZEN Marketing operates via an essential business philosophy-“Nothing in Isolation.” This means communicating, adapting and translating a singular pervasive client strategy and message both internally and externally across a myriad of media. Client Experience is Global and includes multiple categories and disciplines:
Aeronet Worldwide, Global Shipping
Classic Foods, Snack Foods
Coast Hills Community Church
Crazy Shirts Inc.
E-Trade Mortgage /Tricor Mortgage Lending
Garden Grove. International West
Gullon Foods, Snack Foods
International West, CA
LEDO International, Resort/Theme Park Consulting
Miami Metro Zoo
Net-Strike Worldwide, (ERNST & YOUNG)
CGEY – Cap Gemini Ernst & Young
Raffco International, Hair Care
Stanley Electric Co., Ltd.
UNOCAL 76 Products
Purex Cleaning Products
St. Ives Swiss Formula Skin Care
MGM Grand Air
End 70 e-commerce
Loyola Law School
United Health Care Group
Advertising Industry Emergency Fund
The Irvine Company
State of California
Irvine Ranch Conservancy
City of Monterey Park
City of Adelanto
LIM Lights in Motion
Hospitality Institute of California
Powerstone Property Management
BRAND DEVELOPMENT | ADVERTISING + DESIGN | LEADERSHIP COACHING BRAND DEVELOPMENT: SZEN Marketing uses a proprietary methodology to magnify the impact of your company’s vision. Our branding strategy leverages your company’s uniqueness and incorporates it into a strategic plan to produce a competitive edge and lasting point of difference. Using the SZEN MATRIX, nothing is missed in our planning, and our methodology is full proof in determining key and critical decisions necessary to insure positive change. ADVERTISING + DESIGN: Complete creative services are available for image development, logo, website, and packaging for all forms of media. LEADERSHIP COACHING: As specialists in managing change for competitive organizations, we recognize the importance of building a solid leadership foundation and a vision minded internal corporate culture. We provide a wide range of training, testing and internal branding services.
No Idea Is Ever Complete Until It Comes To Life.
We use combinations of staff, partners and specialists to facilitate each strategic program based on the specific needs and market challenges being faced.
OWNER: Gary Szenderski (zen-der’-ski) is a branding specialist, internationally acclaimed as an expert on the subject. Mr. Szenderski frequently speaks and writes on the topic of emerging brands and companies in transition – Brand or line extensions, new product launches, market development, going public etc. He also conducts planning and marketing seminars for owners of large and small businesses facing expansion and other change related issues. In addition, Gary is a published author, often quoted marketing expert, and instructor at the University of California in Irvine, teaching marketing.
LEADERSHIP COACHING: Years of experience working with leaders helping them manage growth and to create thriving company cultures.
SZEN Marketing is on the lookout for like-minded marketing and design professionals. We partner with creative talent (agencies and individuals) on a project basis to develop breakthrough advertising and design for a wide range of organizations in a myriad of categories. Typically our clients are facing change related challenges and have opportunities to take their products and companies to the next level. If you’re interested in partnering on a project or want to be on one of our teams contact Gary Szenderski. [email protected]